Showroom quality at true cost-price
The business model
We aim to disrupt a multi-billion-pound supply chain by bypassing traditional importers, distributors and retail markups.
The strategy
Registered in both Hong Kong and London as our HQ. Our team is on the ground in China with a direct-to-factory network in manufacturing heartlands such as Foshan.
Who we serve
UK homeowners, renovators, builders and developers — B2C and B2B — with showroom-quality products at factory-direct prices, shipped directly to the job site.
What we supply — 15,000+ products
Doors & Windows
Kitchens & Wardrobes
Ceramics
Marble & Granite
Wood Flooring & Handrail
Sanitary & Tiles
Lighting & Electrics
Furnishing
Furniture
Appliances
Metal, Aluminium & Glass
Paint & Coatings
Carpets
Rugs